Celebrating 70 years in style

Everything you need to mark the Queen’s Platinum Jubilee.

After a challenging period for everyone, the Platinum Jubilee celebrations will provide us all with the opportunity to reflect on Her Majesty’s long service and mark the occasion with gratitude for everything we value in 2022. In our blog, we explore the range of official and informal events that are being organised, as well as some tips to help you make the most of the celebrations with your employees, clients, and customers.

The Platinum Jubilee marks 70 years since the Queen’s accession to the throne in 1952 and will be celebrated in the UK over a four-day national break including two Bank Holidays on 2 and 3 June 2022. Coming at the end of half term for schools, the week is shaping up to be a festive occasion for individuals and businesses across the country.

The Queen’s accession when she was aged just 25, marked the start of a new Elizabethan age. It took place in the same year that tea rationing ended after the Second World War, a charge of one shilling was introduced for NHS prescriptions, and domestic microwave ovens first went on sale.

The anniversary of the coronation will be marked by the Queen’s Birthday Parade, also known as Trooping the Colour, during which over 1,400 soldiers, 200 horses and 400 musicians will take part in a spectacular event that culminates in a traditional RAF fly-past over Buckingham Palace. On the same day, hundreds of beacons will be lit throughout the UK and across Commonwealth capitals. On Saturday 4 June, the BBC will broadcast a star-studded Platinum Party at the Palace concert, and on Sunday 5 June, Buckingham Palace will host the start of the Platinum Jubilee Pageant featuring spectacular street art, music, circus, carnival, and theatre performances.

There will also be plenty of informal celebrations to get involved with including the Big Jubilee Lunch where local communities are planning picnics, street parties, barbecues, and tea parties. Judges including Mary Berry and Monica Galetti will select the winning recipe for a new Platinum Pudding in time for people to serve this new dessert at their celebration events.

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Top tips for marking the Jubilee celebrations

In addition to the national activities that have been organised to mark the Jubilee weekend, many businesses are planning to enable their employees to take part in the celebrations and will use the opportunity to provide gifts for their clients or create the perfect festive ambience for customers.

Jubilee memorabilia will bear the Platinum Jubilee emblem incorporating the winning design created by University of Leeds graphic design student Edward Roberts. The badge will appear on a range of commemorative merchandise alongside the Royal Arms and Queen’s Cypher, for which usage rights have been temporarily relaxed.

Below are some ideas for ensuring that your business marks the occasion in style.

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Choose from a wide range of collectible commemorative gifts including drinkware, bags, badges, responsibly sourced stationery, and attractive hessian bags.

Whatever items of memorabilia you choose, make sure that the brand guidelines for the Platinum Jubilee emblem are followed accurately and that your own brand is represented in a professional way. Think also about how you would like the items to be packaged as presentation makes a strong first impression.

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Provide a warm welcome to your customers by decorating retail outlets with festive bunting, flags, window stickers and Point of Sale materials featuring the official Platinum Jubilee emblem.

Special events like the Jubilee mark a unique occasion within the calendar and add an extra dimension to planning and logistics. Ensure that you choose the right Jubilee decorations to complement your retail environment and check that all materials can be installed ahead of time to maximise their appeal.

 

Brighten up the workplace for your celebration buffet or lunch and go all out on the decorations. Why not have some fun with Royal Family cardboard cut-outs and face masks?

Decide whether you are going to invite colleagues to a single event in one venue, or whether you are going to provide materials for local celebrations around the business. You will need to carefully calculate quantities and put in place a distribution plan so that everyone gets their fair share of the materials and that everything arrives on time.

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Reward your employees with a bespoke Jubilee treat box containing branded and personalised gifts, or the ingredients to create the perfect afternoon tea experience with Jubilee cupcakes or Duchy Organics.

Choose the items that you think will appeal most to your colleagues and complement your brand values. As the Jubilee takes place during half term and over a series of Bank Holidays, you may wish to have items delivered to employees’ home addresses. You might find it easier to have all the elements of your orders delivered to a single location for collation and onward fulfilment.

Extra resources to plan the perfect celebration

While the Jubilee celebrations provide a welcome opportunity for some well-earned fun, planning and preparing for a unique extra event in the calendar can put additional strain on your busy teams. PDS is ready to rise to the challenge of this prestigious occasion and can create, source, store and fulfil branded merchandise and gifts, helping you to meet deadlines and contributing to your marketing, HR, and sustainability objectives.

To make the process even easier, PDS has developed a bespoke online platform, PDS+, that enables you to manage your brand assets, keep track of stock, make orders, and create print on demand.

To find out more about how PDS can help you to celebrate the Platinum Jubilee in style, complete our contact form below and a member of the team will get right back to you. 

 

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